plants with looks that kill.
Lobotony
Alternative Plants I Packaging
Naming, Logo, Art Direction, Packaging, Copywriting, Advertising, Website, Brand Identity
Scope
While there are dark or goth plants available, they're not as common as traditional houseplants, which focus more on bright colors. However, there's a growing interest in unique home decor, leading to a demand for darker plants.
Insight
Lobotany is a line of dark alternative plants, seeds, and soil. These plants add a touch of mystery and allure to home decor and offer enthusiasts the opportunity to explore a more exotic and unusual selection of plant life. Don’t settle for basic florals and houseplants; dive into the dark side of the greenhouse.
Overview
Advertisements
These ads want to show these plants are more than just pretty flowers; they're cool and interesting in their own right, challenging the idea that plants are just meant to look nice.
It was never just a phase mom
Lobotany invites people to cultivate their gothic garden with a seed collection. They offer a unique array of seeds that resonate with the dark allure of gothic aesthetics.
Dark nature personified
The commitment to a goth or dark aesthetic is often dismissed as a joke or phase, yet it is a legitimate form of expression for many individuals.