from newspaper to new paper.

Renews

Newspaper Stationary Store I Branding

Naming, Logo, Art Direction, Copywriting, Advertising, Website, Brand Identity

Scope

Waste is among the most significant contributors to the world's environmental crisis. The average person in the UK gets through 38 kg of newspapers per year*. Despite efforts to digitize news consumption, paper-based newspapers continue to generate substantial waste in the UK, posing environmental challenges.

Insight

Renews is a stationary store that reimagines recycled newspapers as sustainable paper products. Embracing the significance of news and personal stories, Renews promotes the art of writing and cherishing paper. By upcycling newspapers, the store offers eco-friendly alternatives and encourages a return to the tactile experience of writing things down.

Overview

send your news in style

These greeting cards artfully use the newspaper motif to convey heartfelt sentiments with a touch of nostalgia and charm.

Advertisements

These advertisements aim to shed light on the staggering amount of paper wasted through newspapers in the UK, highlighting the importance of sustainable practices.

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