from newspaper to new paper.
Renews
Newspaper Stationary Store I Branding
Naming, Logo, Art Direction, Copywriting, Advertising, Website, Brand Identity
Scope
Waste is among the most significant contributors to the world's environmental crisis. The average person in the UK gets through 38 kg of newspapers per year*. Despite efforts to digitize news consumption, paper-based newspapers continue to generate substantial waste in the UK, posing environmental challenges.
Insight
Renews is a stationary store that reimagines recycled newspapers as sustainable paper products. Embracing the significance of news and personal stories, Renews promotes the art of writing and cherishing paper. By upcycling newspapers, the store offers eco-friendly alternatives and encourages a return to the tactile experience of writing things down.
Overview
send your news in style
These greeting cards artfully use the newspaper motif to convey heartfelt sentiments with a touch of nostalgia and charm.
Advertisements
These advertisements aim to shed light on the staggering amount of paper wasted through newspapers in the UK, highlighting the importance of sustainable practices.